Case Studies
What follows is real life examples of Website Doctor consultancy meetings. We have chosen 3 examples representing vastly different business verticals and company age. If you would like to ask us more about these please contact us.
Mature Irish e-commerce business
Sinéad Kilroy runs an e-commerce business which supplies products and services that are natural and environmentally friendly to the Irish consumer. Her company was setup in 2003 and the website has been unchanged since then.
Goal of the meeting
Since Sinéad’s business was quite mature and her e-commerce website had been live for years, the focus of our meeting was to discuss a range of methods she could implement to improve the site in search engines and in conversions (sales). We decided the best outcome was to create an action plan to follow.
Read more about this case study (PDF document)
Irish start-up business (SME, importer)
John O’Neill is in the early stages of running a small importing business. He imports a unique type of cleaning product into Ireland which he sells to the trade market, typically hospitals, schools, factories, etc. He came to Website Doctor because his web presence was very limited and he wanted to put up a website which better reflected the professionalism and quality of his company and the product he offers.
John had two quotes from Irish web design companies to develop his website and he brought both to the meeting. One of these quotes was for €800 and the other was for €3,800. He didn’t know how to tell the difference between the two or which one to choose. This is a very typical situation for SME owners.
At the start of the meeting we agreed that the two outcomes we wanted to achieve were:
- Decide what the goals of his website were;
- Make a decision on how to proceed with the Website proposals he had received.
Read more about this case study (PDF document)
Pre-start-up – Urfavrit.com
Joanne O’Reilly and her partner have ambitious plans for a global web-based service. Joanne has marketing and design experience and her partner has a software engineering background. Their business idea was well-received by her friends and business mentors and has fantastic potential for growth. Joanne requested a Website Doctor consultancy in the very early stages of pre-start-up to discuss a web development quote they received for $1 Million USD (Editor’s note: please be aware, all Website Doctor case studies are 100% true and factual. This, as unbelievable as it might sound, was the actual proposed figure).
At the start of the meeting we agreed the two outcomes we wanted to achieve were:
- Find out if the $1M quote was reasonable and if the site could be created for less;
- Move the Web development forward from “initial concept” to the “planning” stage where we have a specific and achievable action plan.

